Roland
My name is Roland. I was born in a small county town in China. Like many people from modest beginnings, I learned early that persistence and craftsmanship matter more than shortcuts.
In 2006, I entered the tactical footwear industry and began focusing professionally on the manufacturing of tactical boots. What started as a small operation gradually became a long-term commitment to military-grade quality. Over the past twenty years, I have stayed dedicated to one core mission: producing reliable tactical boots designed for real operational environments.
Through years of hands-on experience in materials selection, structure optimization, and production control, I came to understand that tactical equipment is not just a product—it carries responsibility. Every pair of boots must perform consistently across complex terrain and high-intensity missions.
This belief led to the founding of SONICE. Today, SONICE has grown from a tactical boot manufacturer into a one-stop tactical equipment supplier, serving customers across multiple countries. We support bulk procurement, customization, and compliant export of tactical and protective equipment, always guided by military-grade standards.
I believe true manufacturing is built on stability, trust, and long-term cooperation. My goal has never been rapid expansion, but to build a company that buyers can rely on—today and in the future.
From Belief to Responsibility
Roland entered the military equipment industry with a clear belief: tactical equipment is not just manufactured, it is trusted. Every military boot or piece of gear must perform reliably in environments where failure is unacceptable.
From the beginning, Roland focused on understanding real usage conditions—terrain, climate, and mission intensity—rather than chasing short-term market trends. This belief became the foundation of SONICE.
Starting with One Product, Perfecting One Standard
Military boots were the starting point of SONICE. Roland spent years refining materials, structure, and production processes, ensuring that every detail served real operational needs.
This long-term focus on one product category shaped SONICE’s military-grade quality philosophy—performance must be repeatable, not theoretical.
Expanding Responsibility Beyond Products
As customer trust grew, Roland realized that responsibility extends beyond boots. Customers needed a complete and reliable tactical system.
SONICE expanded into tactical clothing and protective equipment, guided by the same mission-driven standards, ensuring consistency across all categories.
